A national study reveals that 97% of Americans believe that a good night’s sleep is important to help them perform at their best and getting enough sleep improves the quality of their life.

The study was commissioned by the manufacturer of Herobed, a hybrid bed-in-a-box, and conducted online by Harris Poll among more than 3,000 US adults aged 18 and older. The survey focused on how participants view the critical relationship between sleep, good health and the quality of life.

The study also found that less than half of Americans (46%) gave credit to a comfortable mattress as a necessity for them to achieve a good night’s sleep.

The survey also zeroed in on other elements that people view as necessary contributors to a good night’s sleep—proper room temperature (37%), a dark or quiet room (30% each), and comfortable pillows (28%).

“We found it shocking that most people really don’t understand how a mattress can directly impact quality of sleep, which we know can affect quality of life, performance, and overall health,” says Jeff Quinn, Herobed co-founder, in a release. “Armed with this knowledge, our goal with Herobed is to educate and spread awareness of the importance of sleep and its impact on everyday performance.”

Additional Survey Findings

  • 64% of Americans believe a better night’s sleep is more appealing than having better sex. Broken down by gender, 78% of women prefer a better night’s sleep to better sex as opposed to 50% of men.
  • 65% of millennials would rather spend money on a vacation than a new mattress.


This survey was conducted online within the United States by Harris Poll on behalf of Herobed from February 28 to March 2, 2017 among 3,184 U.S. adults nationally, ages 18 and older. This online survey is not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated.