The 2024 Golden Halo Award recognizes their collaboration in integrating sleep science with cancer care to benefit patients and communities.
Summary: Sleep Number Corp and the American Cancer Society received the 2024 Golden Halo Award for Best Intersectional Initiative from Engage for Good. This new award category honors their collaborative efforts that integrate sleep science and technology with cancer care and community well-being. Key initiatives include incorporating Sleep Number’s sleep data into cancer research, enhancing patient and caregiver sleep experiences, and engaging in cancer prevention campaigns. Their partnership addresses the interconnected needs of individuals across the sleep and cancer care continuum.
Key Takeaways:
- Sleep Number and the American Cancer Society won the 2024 Golden Halo Award for Best Intersectional Initiative, recognizing their innovative partnership.
- Integrated Efforts: The collaboration combines sleep science with cancer care, incorporating Sleep Number’s data into cancer research and improving sleep experiences for patients and caregivers.
- Community Impact: Their joint initiatives, including cancer prevention campaigns and community volunteering, address the interconnected needs of diverse communities affected by sleep issues and cancer.
Sleep Number Corp and the American Cancer Society have been honored with the Golden Halo Award for Best Intersectional Initiative in 2024.
The award, presented by Engage for Good, celebrates brand and non-profit initiatives that break new ground in addressing multiple causes and communities simultaneously. The Best Intersectional Initiative category is new for 2024 and spotlights projects that embrace intersectionality in their mission to rise above conventional boundaries, targeting diverse issues and communities with a unified approach.
This year’s award celebrates the collaborative efforts of the American Cancer Society and Sleep Number, bringing together sleep science and technology, community well-being, and patient support through innovative initiatives spanning both organizations to support the ACS vision of ending cancer as we know it, for everyone, by addressing the interconnected needs of individuals across the sleep and cancer care continuum.
These initiatives include:
- Integrating Sleep Number’s proprietary sleep data into cancer research;
- Engaging communities in cancer prevention and screening through partnership with the NFL-supported Crucial Catch campaign as well as with The Defender, presented by Sleep Number;
- Enhancing the sleep experiences of cancer patients and caregivers at American Cancer Society Hope Lodge communities nationwide;
- Team member engagements like community volunteering and Fit2Be Cancer Free.
“The American Cancer Society’s partnership with Sleep Number truly embodies an innovative collaboration where sleep science, community well-being, and cancer care intersect to improve the lives of cancer patients and families,” says Michael Neal, chief of organizational advancement at the American Cancer Society, in a release. “We are so proud and grateful to work with such an amazing partner and leverage the unique strengths of each organization to help end cancer as we know it, for everyone.”
Addressing Cancer and Sleep Challenges
The partnership extends beyond traditional boundaries, resonating with diverse audiences, including communities disproportionately affected by cancer and those facing sleep-related challenges. Sleep Number and the American Cancer Society’s collaborative efforts set an innovative standard for corporate social responsibility, demonstrating the power of intersectionality in addressing complex social issues.
“We’re tremendously proud to receive the Golden Halo for our accomplishments with American Cancer Society,” says Shelly Ibach, chair, president, and CEO of Sleep Number, in a release. “Our collaboration resulted in groundbreaking research, expanding our reach and impact at the intersection of well-being, sleep, and cancer care. Cancer affects everyone and resonates deeply with all Sleep Number stakeholders. Integrating ACS (American Cancer Society) into our sleep science and prevention initiatives, as well as with partners like the NFL, means we’re attacking cancer from many angles.”
The Halos were presented at the Engage for Good Conference in Minneapolis on May 15, 2024.
Photo caption: Shelly Ibach, chair, president, and CEO of Sleep Number, and David Benson, executive vice president, north region, American Cancer Society, accept the Golden Halo Award for Best Intersectional Initiative in 2024.
Photo credit: Business Wire
