Tempur-Pedic North America LLC is partnering with HGTV for its third annual HGTV Smart Home, which showcases the latest products in home technology and energy efficiency through thoughtful design and innovative products. The HGTV Smart Home 2015 is a modern farmhouse-style home located in a historic neighborhood in Austin, Texas, and features the latest products from Tempur-Pedic.
“HGTV is dedicated to improving the lives of their viewers, and Tempur-Pedic is dedicated to changing the way people sleep, which is why we love the idea of the Smart Home,” says Patrice Varni, senior vice president of brand marketing for Tempur-Pedic, in a release. “The new Tempur-Flex is a perfect match for the HGTV Smart Home. Integrating Tempur-Pedic into this amazing home helps consumers learn about the technology and design that go into Tempur-Pedic mattresses in order to deliver transformative sleep. Consumers tell us their Tempur-Pedic mattresses transform the way they sleep, and therefore the way they feel during the day.”
This year’s HGTV Smart Home features the newly launched Tempur-Flex Collection, which combines a faster-responding version of proprietary Tempur material with a new Dynamic Support Layer, made with precision coils for support that moves with the user, the comapny says. Also featured is the Tempur-Ergo Premier adjustable base, which puts the user in control of a virtually unlimited number of positions for head and feet, and features rejuvenating massage. The Tempur-Ergo Premier can be wirelessly controlled from an Apple iOS or Android device.