The carmaker Ford has designed stay-in-your-lane mattress technology for couples.
Ford’s mattress design would include a mechanism to “nudge” partners to their own side of the bed if they began to dominate the space. According to studies (no doubt funded by bed manufacturers), one in four people report better sleep when they sleep alone, which does make some sense, given there is no risk of duvet larceny by your other half, or disruptive snoring. But the idea of couples actually sleeping in separate beds is rather saddening. It seems just a step away from the set-up of former couple Helena Bonham Carter and Tim Burton, who lived in adjoining houses.
Perhaps it’s the practice of sleeping in separate rooms that Ford is trying to avoid, although it remains perplexing why a car manufacturer actually cares (the mattress is at the prototype stage). Maybe less tired people buy more cars?