In a first for the airline industry, Virgin Atlantic has collaborated with onesie designers, OnePiece, to trial a limited-edition OnePiece onesie for Upper Class passengers. Modeled by English model Amber Le Bon, the onesie is set to “become a must have for bedtime glamour,” the airline says in a press release. It will be available from mid-June for a thousand passengers traveling on selected night flights across Virgin Atlantic’s long-haul network. The onesie blends Virgin Atlantic’s rock n’ roll spirit with design expertise from OnePiece to offer unrivaled comfort for sky-high slumber, the airline says.
Amber Le Bon–daughter of music legend Simon Le Bon and supermodel Yasmin–was the perfect choice to model the onesie with her British rock n’ roll and fashion roots perfectly complementing the spirit of Virgin Atlantic and OnePiece. The new Virgin Atlantic onesie is simple and chic in an ever fashionable black color way with a cheeky slogan, “sleepy head,” on the back. Designed as a fashionable yet fun alternative to the popular Virgin Atlantic Upper Class sleep suit, passengers will be able to enjoy maximum comfort when flying.
Fay Burgin, head of global public relations, says in a release: “We are passionate about new innovations such as bringing our Upper Class passengers the first ever airline onesie. OnePiece onesies are the original and best, and our design teams have been working tirelessly to create a onesie that offers the perfect combination for a satisfying slumber on one of the longest, fully flat, beds in business class.”
Amber Le Bon says: “As someone who travels a lot, I know how important it is to feel comfortable when heading to the skies. The new Virgin Atlantic onesie is comfortable yet stylish–the perfect combination for long-haul travel. As well as wearing my OnePiece onesie on the plane, I’m looking forward to keeping comfy at home in it too.”
The limited-edition unisex onesie will be available for Virgin Atlantic Upper Class passengers to wear on board selected flights from mid-June and passengers will be free to take their onesie with them to enjoy in the comfort of their own home.